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More plant-based foods! 60% average annual growth in food and beverages with a plant-based claim.

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CONSUMERS PAY ATTENTION TO THEIR OWN DIET

56 PERCENT OF CONSUMERS

have changed their eating habits/diets in the past year.

ANSWERING SPECIFIC NEEDS AND PREFERENCES:

Growth in food and beverage launches with selected claims.

+64%
Plant-Based
+33%
Paleo
+27%
Vegan
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VEGAN TREND CONTINUES TO DRIVE INNOVATION

Percent share of food and beverage launches with a vegan claim (increase of 4% from 2014).

ALTERNATIVE PROTEIN SOURCES HIT THE MARKET.
35 PERCENT
is the average annual growth in food and beverage launches with pea protein.
PRODUCT SPOTLIGHT — ROVITARIS®:
With ICL’s ROVITARIS® system, manufacturers can create plant-based meat alternatives that are virtually indistinguishable from their traditional meat counterparts.

The flexibility of this system allows for the creation of customized applications with limitless flavor, color, and texture options. Product solutions include burgers, hot dogs, deli meats, nuggets and fish sticks.

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